Logo Design – In Streetlights | Illustration, Design, Photography, & more https://instreetlights.com Creative services by IraLee Nesbitt Mon, 08 Oct 2018 03:39:31 +0000 en-US hourly 1 https://wordpress.org/?v=6.8.1 https://instreetlights.com/wp-content/uploads/2018/05/cropped-InStreetlights_logo-socialProfile-new-32x32.png Logo Design – In Streetlights | Illustration, Design, Photography, & more https://instreetlights.com 32 32 Veteran Brewing Co. https://instreetlights.com/portfolio-item/veteran-brewing-company/?utm_source=rss&utm_medium=rss&utm_campaign=veteran-brewing-company Sun, 06 May 2018 23:27:31 +0000 http://instreetlights.com/portfolio-item/americinn-copy/
Our original vintage-style logo design vs. their updated modernized logo

Initial Company Branding & Logo Design

Design initial logo concepts, product mockups, and brand standards for a brand new beer company for veterans, by veterans.


Veteran Beer Co. (recently updated branding to our original deliverables)

We were approached by Paul Jenkins, the former CEO of the startup beer company, to design original concepts for logos, branding, and initial product offerings. This new company was to evoke vintage feelings of military veterans while still being relevant and eye-catching on the shelf. After a few creative briefs, the team was set to move into production with final consultation at a packaging company.

Tasks

  • Create and implement a visual style for all branded content including typography, color palette, and imagery.
  • Ensure all typography, color palette, and photography adhere to new brand standards.
  • Design mockups of products utilizing newly created logo and design schemes.

Skills

  • Photoshop – image manipulation & multi-purpose design
  • Illustrator – logo & vector element manipulation
  • Thumbnailing – multiple mockups and sketches presented
  • Photography
  • InDesign – multi-page layout detailing brand guidelines

]]> PowerPost Inc. https://instreetlights.com/portfolio-item/powerpost_work/?utm_source=rss&utm_medium=rss&utm_campaign=powerpost_work Fri, 04 May 2018 01:06:03 +0000 http://www.kriesi.at/themes/propulsion/?post_type=portfolio&p=44
Custom Designed E-Book for PowerPost Click to View

Creative Director at PowerPost, Inc.

Work created during employment at PowerPost.


PowerPost, Inc.

As the Creative Director at PowerPost, I created a wide variety of deliverables including photography, videography, animation, motion graphics, brand guidelines, advertisements, social media content, environmental display, collateral, email templates, presentation templates, sales decks, internal collateral, business cards, and more.

Website
http://www.powerpost.digital

Re-branded Guidelines
 https://issuu.com/engage10x/docs/powerpost_brandguide_apr2018_draft_

Ongoing Tasks

  • Develop junior design staff skillsets while adhering to client brand guidelines for all deliverables.
  • Collaborate and design all outward-facing collateral for B2B and B2C purposes.
  • Advise leadership on brand standards, visual direction of internal content, and new hires within the design department.

Skills

  • Photoshop – image manipulation & multi-purpose design
  • Indesign – multi-page layout & print design
  • Illustrator – illustration & logo design
  • After Effects – video & motion graphics
  • Audition – sound design
  • Storyboarding
  • Photography
  • Videography & Editing
  • Thumbnailing – traditional sketching & brainstorming

Video Work

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]]> AmericInn https://instreetlights.com/portfolio-item/americinn/?utm_source=rss&utm_medium=rss&utm_campaign=americinn Thu, 03 May 2018 22:05:33 +0000 http://instreetlights.com/portfolio-item/taut-copy/
Logo

Social Media Content Design for AmericInn

Oversee and design content for AmericInn’s social media platforms in conjunction with advertising campaigns.


AmericInn (now acquired by Wyndham Hotel)

AmericInn was in need of a social strategy and content creation to promote their ongoing of campaigns. This creation of social posts, themed contests, and animated gifs.

Tasks

  • Create and implement a visual style for all social posts with a yearly revisit for refreshing to match updated branding.
  • Ensure all typography, color palette, and photography adhere to brand standards.
  • Animated motion graphics and animated gifs as needed for contests and social posts.

Skills

  • Photoshop – image manipulation & multi-purpose design
  • After Effects – motion graphics & animated gif creation
  • Illustrator – logo & vector element manipulation
  • Photography

]]> Miscellaneous Design https://instreetlights.com/portfolio-item/misc-design/?utm_source=rss&utm_medium=rss&utm_campaign=misc-design Sun, 01 Apr 2018 01:46:53 +0000 http://instreetlights.com/portfolio-item/veteran-brewing-company-copy/
Custom Illustrated Snapchat Filter for a Wedding (blue gradient = transparent area)

Miscellaneous Work

Design samples ranging from illustration, logo design, image manipulation, visual campaign design, and even tattoo art.

Motion Graphics Samples

A selection of motion graphics samples from a campaign for Jameson Sotheby’s International Realty called Expect the Exceptional.

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